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Building Strong Brands

Building Strong Brands

Simon & Schuster

English Text.
Riverside NJ, 2010; paperback, cm 13x19,5.

ISBN: 1-84983-040-1 - EAN13: 9781849830409

Subject: Building and Building Materials

Languages: english text  

Weight: 0.29 kg


A groundbreaking book on how companies can increase brand identity by 'thinking out of the box'. Full of examples such as Kodak, McDonalds and General Electric.

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design e realizzazione: Vincent Wolterbeek / analisi e programmazione: Rocco Barisci

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