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Marketing digitale

Strumenti per la Didattica di Egea s.p.a.

Milano, 2015; paperback, pp. 174, ill., cm 12x24.
(Pixel).

series: Pixel

ISBN: 88-238-2735-3 - EAN13: 9788823827356

Languages:  italian text  

Weight: 0.65 kg


Tra gli argomenti trattati: Marketing digitale come nuovo marketing; Marketing strategico come digital strategy; Social ubiquitous business e collaborative economy; Digital marketing management come relationship Management; Brand experience journey management.

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design e realizzazione: Vincent Wolterbeek / analisi e programmazione: Rocco Barisci