Advertising and promotion. An integrated marketing communications perspectives
George E. Belch - Belch Michael A.
McGraw-Hill
Milano, 2019; paperback, pp. 764, ill., cm 22x27,5.
(Economia e Discipline Aziendali).
series: Economia e Discipline Aziendali
ISBN: 1-259-92169-7 - EAN13: 9781259921698
Languages:
Weight: 1.63 kg