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International business: competing in the global marketplace

McGraw-Hill

Milano, 2012; paperback, cm 22x28.
(Economia e Discipline Aziendali).

series: Economia e Discipline Aziendali

ISBN: 0-07-714065-6 - EAN13: 9780077140656

Languages:  italian text  

Weight: 1.599 kg


Opening cases introduce students to some key areas in international business by relating it to real life examples.

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design e realizzazione: Vincent Wolterbeek / analisi e programmazione: Rocco Barisci