Services marketing
Valarie A. Zeithaml - Gremler Dwayne D. - Bitner Mary Jo
McGraw-Hill
Milano, 2017; paperback, pp. XXVIII-642, cm 20x25,5.
(Economia e Discipline Aziendali).
series: Economia e Discipline Aziendali
ISBN: 0-07-108696-X - EAN13: 9780071086967
Languages:
Weight: 1.2 kg